Netflix’s hit “Emily in Paris” has sparked a global surge in interest in marketing degrees and careers
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| Maria Lu
GroupM had forecast the $1tn mark to be reached in 2025.
Analysis: The streaming platform’s second upfront season brought many questions still.
Paramount extends “go shop” period after new $6 billion offer from Bronfman
Chick-fil-A is planning to launch its own streaming platform later this year
Media companies rebrand often, with widely varying degrees of success. Here are 13 recent rebrands, inclusive of successes and stinkers.
Disney changed its legal stance in a wrongful-death lawsuit involving a woman who died of an allergic food reaction on park property, following significant public backlash against its previous approach.
Alex Cooper, the host of Spotify’s second-biggest podcast, “Call Her Daddy,” struck a deal with SiriusXM reportedly worth $125 million
Netflix has closed its upfront advertising deal-making for the 2024-25 TV season at a “150% plus increase”
General Catalyst hires Arielle Gross Samuels, former global head of marketing at Blackstone