In a surprising reversal, Google announced today that it will not be phasing out third-party cookies in Chrome as previously planned
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Warner Bros. Discovery, the current rights holder for NBA games on TNT, has exercised its matching rights in a last-ditch effort to retain the coveted broadcasts
Reporters Jack Benjamin and Ella Sagar look at the stories that mattered most in media and advertising this week, including coverage of the Euros and takeaways from the latest IPA Bellwether.
Kraft Heinz taps Todd Kaplan, a longtime PepsiCo marketer, to lead its North American marketing efforts
Streaming platforms dominated television viewership in June, capturing a record-breaking 40.3% of total TV usage, according to Nielsen
New Balance announced today a multi-year partnership with the Women’s National Basketball Association (WNBA)
Hershey, the iconic chocolate and snacks giant, has selected Publicis as its new agency of record for its entire U.S. portfolio
Olaplex is undergoing a strategic leadership overhaul as it strives to rebuild its brand and restore consumer trust
Google’s parent company, Alphabet, has decided to abandon its pursuit of customer relationship management (CRM) software provider HubSpot
Criteo and Microsoft Advertising have announced a strategic partnership aimed at delivering a more unified retail media ecosystem