Verizon is shaking things up with a new brand identity, revamped ad campaign, and a suite of new programs aimed at giving customers more choices and flexibility
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Toys “R” Us has created a brand film about its origin, using OpenAI’s unreleased text-to-video tool, Sora
The golden age of streaming with cheap subscriptions and endless prestige TV may be over, according to the New York Times. The industry leaders are bracing for a new era – one focused on profitability, leading to a future that may feel similar to cable TV
Paramount Global is raising the prices of its Paramount+ streaming service, joining a growing trend among media companies looking to turn a profit on their streaming businesses
Retail giants Walmart and Amazon are set to go head-to-head this summer in a battle for consumers’ dollars
The Oilers heroics kept fans on the edge of their seats but also proved to be a financial boon for Disney’s ABC, the NHL’s broadcast partner
Pinterest will now allow users to create short videos of their curated Pinterest boards, designed to be shared on social media
The world’s fourth-largest advertising holding company by revenue is in talks to sell its prominent digital marketing agency R/GA to India’s Tata Consultancy Services, reports the Wall Street Journal
Retail giant Target is looking to jumpstart its online business by partnering with e-commerce platform Shopify
Netflix is stepping out of the screen and into the real world with the announcement of Netflix House, a new immersive retail experience