Paramount Global is raising the prices of its Paramount+ streaming service, joining a growing trend among media companies looking to turn a profit on their streaming businesses
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Retail giants Walmart and Amazon are set to go head-to-head this summer in a battle for consumers’ dollars
The Oilers heroics kept fans on the edge of their seats but also proved to be a financial boon for Disney’s ABC, the NHL’s broadcast partner
Pinterest will now allow users to create short videos of their curated Pinterest boards, designed to be shared on social media
The world’s fourth-largest advertising holding company by revenue is in talks to sell its prominent digital marketing agency R/GA to India’s Tata Consultancy Services, reports the Wall Street Journal
Retail giant Target is looking to jumpstart its online business by partnering with e-commerce platform Shopify
Netflix is stepping out of the screen and into the real world with the announcement of Netflix House, a new immersive retail experience
Bitwise launches Ethereum ad campaign with a twist: first national TV spot minted as an NFT
OpenAI rival Anthropic just launched Claude 3.5 Sonnet, its latest and most powerful generative AI model yet
WPP CEO Mark Read has scored a big interview at Cannes — Elon Musk. Given that Musk ‘hates’ advertising and has been a terrible owner of Twitter, Read owes it to this industry to ask him tough questions.