Bitwise launches Ethereum ad campaign with a twist: first national TV spot minted as an NFT
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OpenAI rival Anthropic just launched Claude 3.5 Sonnet, its latest and most powerful generative AI model yet
WPP CEO Mark Read has scored a big interview at Cannes — Elon Musk. Given that Musk ‘hates’ advertising and has been a terrible owner of Twitter, Read owes it to this industry to ask him tough questions.
Disney and Pixar’s “Inside Out 2” smashed box office expectations, proving that family-friendly blockbusters are alive and well
TikTok is making a big push into AI-powered marketing tools with the launch of Symphony Digital Avatars and Symphony AI Dubbing
According to Forrester Research, CX quality has fallen to an all-time low, marking a decline for the third year in a row
McDonald’s is putting the brakes on its experiment with IBM with AI-powered drive-thru ordering, at least for now
Software giant Oracle announced this week that it is shutting down its advertising business, a move that comes after a steep decline in revenue
Pinterest is upping its advertising game with the launch of Pinterest Ad Labs, a new program designed to test innovative ad formats and leverage the power of AI for personalized experiences
Spotify is making a big push into the advertising space with the launch of its first-ever in-house creative agency, called Creative Lab