We all need to responsibly incorporate AI tools into our work practices. How do we do so without making ourselves redundant in the process?
AI / Tech
18 Feb 2025 | Namketa Savadogo
Adwanted Group reaches a new milestone by announcing its tenth acquisition with Teeps.
Amazon Ads and Twitch have introduced a series of new games within Fortnite, called The Glitch and tailored to each sponsor’s brand identity
Advertising is key to unlocking profitability for Roblox. But its ad and child safety policies are complicating a fast-growing revenue driver.
Kiwibot and Nickelytics announce a $25M acquisition to expand their reach in robotic advertising.
ITV is set to launch two TV ads which have been created using generative AI and wants to sell more of them to small businesses.
Analysis: The subscription publishing service is having its own “pivot-to-video” moment as it looks to incentivise creators to use live and recorded video to grow audiences.
Sellers are gearing up for a fierce competition on Amazon’s new show, “Buy It Now,” as entrepreneurs battle it out for prime placement in the world’s largest online marketplace
Roku’s new Ads Manager offers growth marketers self-service tools for optimized CTV advertising.
Hollywood Studio Lionsgate is partnering with Runway, a leading AI startup, to enhance the filmmaking process and potentially save millions of dollars
Ken Harlan, Founder and CEO of MobileFuse, discusses how retailers are leveraging first-party data to drive growth in the retail media landscape.