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Publicis acquires Mars United Commerce, expanding commerce offerings

Publicis acquires Mars United Commerce, expanding commerce offerings

Publicis acquires Mars United Commerce, a commerce marketing agency, to strengthen its position in the rapidly growing commerce market

M&A Mars United Publicis Retail Media
Doritos challenges fans to create next big game ad

Doritos challenges fans to create next big game ad

The iconic “Crash the Super Bowl” contest is back! Doritos is rekindling the flame of this campaign, inviting fans to create a Super Bowl ad
Creative Doritos SuperBowl
From screen to shopping cart: Amazon’s new game show

From screen to shopping cart: Amazon’s new game show

Sellers are gearing up for a fierce competition on Amazon’s new show, “Buy It Now,” as entrepreneurs battle it out for prime placement in the world’s largest online marketplace
Amazon Prime Shopping
Roku launches self-service Ads Manager for CTV marketers

Roku launches self-service Ads Manager for CTV marketers

Roku’s new Ads Manager offers growth marketers self-service tools for optimized CTV advertising.
AdTech advertising CTV
WNBA heads back to Portland

WNBA heads back to Portland

Portland is set to become the newest home to a WNBA team. An expansion franchise will begin playing in the 2026 season, bringing the total number of teams to 15
Sport Marketing WNBA

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The Future of Media New York – Coming in 2025

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The Future of Media New York – Coming in 2025

The Future of Media brings together advertising and marketing leaders to explore the current trends & challenges and discuss the future of the media, advertising, and marketing industries.   The…

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