The platform has lost over $5bn in brand value since Elon Musk’s purchase and rebrand.
16 Oct 2024 | Namketa Savadogo
Amazon Ads announced a broad suite of innovations for advertisers at its annual unBoxed event, including enhancements to its AI-driven performance and Marketing Cloud platforms, and new generative AI audio tools.
A net 26% of marketing professionals said they plan to reduce adspend on X in 2025, according to Kantar’s latest Media Reactions survey.
The “Very Demure, Very Mindful” TikTok trend has become a marketing sensation, with brands and celebrities quickly jumping on board
Analysis: The streaming platform’s second upfront season brought many questions still.