Comscore’s new data shows that traditional TV still dominates ad viewership at 85.3%, but streaming platforms are gaining momentum

Kiwibot and Nickelytics announce a $25M acquisition to expand their reach in robotic advertising.

Roku’s new Ads Manager offers growth marketers self-service tools for optimized CTV advertising.

Ken Harlan, Founder and CEO of MobileFuse, discusses how retailers are leveraging first-party data to drive growth in the retail media landscape.

New study reveals that inclusive, stereotype-free advertising drives significant sales growth and strengthens brand equity.

We Are Social new report, Next Gen Influence, outlined five key trends shaping the future of brand and creator collaborations

Monumental Sports & Entertainment partners with TikTok as the Washington Capitals’ official sponsor

The “Very Demure, Very Mindful” TikTok trend has become a marketing sensation, with brands and celebrities quickly jumping on board

Adalytics study raises serious brand safety concerns

Impact of real-time CTV sports tickers on viewer engagement in sport advertising