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CTV ad market: streaming ads on the rise, but traditional TV still rules

CTV ad market: streaming ads on the rise, but traditional TV still rules

24 Sep 2024 | Namketa Savadogo
Analysis CTV Disney Streaming

Comscore’s new data shows that traditional TV still dominates ad viewership at 85.3%, but streaming platforms are gaining momentum

Why Substack wants to be a live streamer
Why Substack wants to be a live streamer
20 Sep 2024 | Jack Benjamin
Streaming Substack Video
Disney dominates Emmys, bolstering streaming ambitions
Disney dominates Emmys, bolstering streaming ambitions
16 Sep 2024 | Sabrina Quagliozzi
Awards Disney Streaming
DirecTV and Disney end blackout, ESPN returns to satellite provider
DirecTV and Disney end blackout, ESPN returns to satellite provider
16 Sep 2024 | Sabrina Quagliozzi
DirecTV Disney ESPN Streaming
Disney restores temporarily ABC News, still at odds with DirecTV
Disney restores temporarily ABC News, still at odds with DirecTV
10 Sep 2024 | Sabrina Quagliozzi
DirecTV Disney Streaming

Disney data leak exposes sensitive information, financial insights

05 Sep 2024 | Sabrina Quagliozzi
Disney Hulu Streaming

A massive data breach at Disney has exposed sensitive information, including financial details on Disney+ streaming revenue

Chick-fil-A cooks up new streaming service

21 Aug 2024 | Sabrina Quagliozzi
Chick-fill-A Streaming

Chick-fil-A is planning to launch its own streaming platform later this year

Netflix hits upfront jackpot

20 Aug 2024 | Sabrina Quagliozzi
Netflix Streaming Upfronts

Netflix has closed its upfront advertising deal-making for the 2024-25 TV season at a “150% plus increase”

July TV landscape: Streaming soars

20 Aug 2024 | Sabrina Quagliozzi
Nielsen Streaming

Streaming surged to new heights in July, capturing a record-breaking 41.4% of total TV viewing, according to Nielsen’s The Gauge™

Disney to hike streaming prices

06 Aug 2024 | Sabrina Quagliozzi
Disney Streaming

Disney is raising prices on its streaming platforms, starting mid-October

Streaming soars as young viewers drive record-breaking June

16 Jul 2024 | Sabrina Quagliozzi
Streaming

Streaming platforms dominated television viewership in June, capturing a record-breaking 40.3% of total TV usage, according to Nielsen

Sun Valley Conference: Billionaires gather to discuss streaming’s future

08 Jul 2024 | Sabrina Quagliozzi
Streaming

Sun Valley, Idaho is once again playing host to the annual Allen & Co. conference, an exclusive gathering, informally known as “summer camp for billionaires”

Streaming wars shift gears: profitability takes center stage (NYT)

25 Jun 2024 | Sabrina Quagliozzi
Streaming

The golden age of streaming with cheap subscriptions and endless prestige TV may be over, according to the New York Times. The industry leaders are bracing for a new era – one focused on profitability, leading to a future that may feel similar to cable TV

Paramount+ hikes prices as it looks to turn around its business

25 Jun 2024 | Sabrina Quagliozzi
Paramount Streaming

Paramount Global is raising the prices of its Paramount+ streaming service, joining a growing trend among media companies looking to turn a profit on their streaming businesses

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