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Kiwibot acquires Nickelytics to turn delivery robots into mobile billboards

Kiwibot acquires Nickelytics to turn delivery robots into mobile billboards

20 Sep 2024 | Namketa Savadogo
M&A

Kiwibot and Nickelytics announce a $25M acquisition to expand their reach in robotic advertising.

Publicis acquires Mars United Commerce, expanding commerce offerings
Publicis acquires Mars United Commerce, expanding commerce offerings
19 Sep 2024 | Sabrina Quagliozzi
M&A Mars United Publicis Retail Media
Havas buys digital data shop DMPG
Havas buys digital data shop DMPG
10 Sep 2024 | Maria Lu
Havas M&A
Tech billionaire Larry Ellison to control Paramount
Tech billionaire Larry Ellison to control Paramount
06 Sep 2024 | Sabrina Quagliozzi
M&A Paramount Skydance
Bronfman withdraws bid for Paramount, paving way for Skydance deal
Bronfman withdraws bid for Paramount, paving way for Skydance deal
27 Aug 2024 | Sabrina Quagliozzi
Bronfman M&A Paramount

Skydance accuses Paramount of breach of contract

23 Aug 2024 | Sabrina Quagliozzi
Bronfman M&A Paramount Skydance

Skydance is accusing Paramount of violating the terms of their merger agreement by extending the “go shop” period

Bronfman sweetens bid for National Amusements, Paramount Stake

22 Aug 2024 | Sabrina Quagliozzi
Bronfman M&A Paramount

Paramount extends “go shop” period after new $6 billion offer from Bronfman

Bronfman challenges Skydance for Paramount control

20 Aug 2024 | Sabrina Quagliozzi
Bronfman M&A Paramount

Media executive Edgar Bronfman Jr. has submitted a $4.3 billion bid to acquire National Amusements, the controlling shareholder of Paramount

Contentful acquires Ninetailed to supercharge personalization

20 Aug 2024 | Sabrina Quagliozzi
Contentful M&A Ninetailed

Contentful, a marketing content platform, has signed a definitive agreement to acquire Ninetailed to deliver highly tailored customer experiences at scale

Bronfman to challenge Skydance for Paramount

15 Aug 2024 | Sabrina Quagliozzi
M&A Paramount Skydance

Media mogul Edgar Bronfman Jr. is preparing a bid for National Amusements, the controlling shareholder of Paramount Global

Publicis Groupe to create global influencer powerhouse with Influential acquisition

25 Jul 2024 | Sabrina Quagliozzi
Influencer Influential M&A Publicis

Publicis Groupe acquires Influential, the world’s largest influencer marketing company by revenue

Alphabet is not going forward with HubSpot acquisition

11 Jul 2024 | Sabrina Quagliozzi
CRM Google HubSpot M&A

Google’s parent company, Alphabet, has decided to abandon its pursuit of customer relationship management (CRM) software provider HubSpot

EverPass Media brings streamed NFL Sunday Ticket to bars and restaurants

02 Jul 2024 | Sabrina Quagliozzi
EverPass M&A UpShow

EverPass Media, the joint venture between the NFL and RedBird Capital Partners that owns the commercial rights to “Sunday Ticket,” acquired UPshow, a marketing platform that allows live sports to be streamed at commercial establishments

Interpublic in talks to sell digital marketing agency R/GA to Tata Consultancy Services (WSJ)

25 Jun 2024 | Sabrina Quagliozzi
Interpublic M&A R/GA

The world’s fourth-largest advertising holding company by revenue is in talks to sell its prominent digital marketing agency R/GA to India’s Tata Consultancy Services, reports the Wall Street Journal

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