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WPP and Roblox forge global partnership to drive innovation in immersive media

WPP and Roblox forge global partnership to drive innovation in immersive media

11 Oct 2024 |
Gaming Roblox

WPP and Roblox join forces to revolutionize brand engagement in immersive media

Gen Z aren’t just teens — they’re customers and big gamers
The Glitch: A new frontier in branded gaming
Roblox moves to create a walled garden as it leans into ad strategy
E.l.f. Beauty makes history with first-ever real-world commerce on Roblox